The Truth About Selling Online That Might Surprise You

Let’s talk about something most marketers aren’t saying out loud.

👉🏽 It’s getting harder to sell high-ticket online.

Not because people don’t want transformation.

Not because your offer isn’t valuable.

And definitely not because you’re doing something wrong.

The truth?

The market has changed — and the buyers have, too.

After years of rising course prices, high-pressure sales tactics, and $5K+ coaching programs that didn’t always deliver…buyers are more skeptical, more burned out, and more cautious than ever. Not to mention the economy and how expensive life is in general. Most people don't have $1,000 in a savings in case of an emergency, much less $500 to drop on an expensive course when they already have 3 of them collecting dust.

Even people I personally know who’ve built 7- and 8-figure businesses selling high-ticket?They’re quietly pivoting behind the scenes.

💡 Low-ticket offers and memberships are on the rise — and for good reason.

They’re:

• Easier to say “yes” to in a crowded market

• More accessible for buyers in this economy

• Simpler to scale with automation

• And they build a relationship — not just a transaction

  
  

The smart marketers aren’t leaving high-ticket behind…They’re just not leading with it anymore.

They’re stacking the front of their funnels with tiny offers, recurring revenue, and value-packed content that builds trust before ever asking for a big investment.

And guess what?

It’s working.

✅ More conversions

✅ Faster sales cycles

✅ Happier customers

✅ And recurring revenue they can actually count on

So if you’ve been feeling like selling online is getting harder…You're not crazy. You're not broken. You're just in a market that’s evolving.

Don’t be afraid to shift with it.

Don’t wait until you burn out trying to sell the way you used to.

Build something that’s aligned, sustainable, and actually feels good to sell.

You’ve got this 🤍

Cheering For You,

Porcia 🫶🏽

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