Faceless Marketing - What is it and why is everyone doing it?
- porciabaxter
- May 10, 2024
- 2 min read

Faceless Marketing is the hottest trend on Instagram. People are turning to faceless for a variety of reasons. Some just don't like being on camera. Others simply prefer to remain anonymous. Whatever the reason, it's becoming increasingly popular and people are making a lot of money with it.
Faceless marketing simply means you don't show your face in your reels, posts, or stories.
Typically people use stock videos from free and paid sites, and overlay them with catchy hooks and captions.
Most people who are doing faceless marketing are using it to promote courses with Master Resell Rights (meaning you buy it once, and then you can re-sell it over and over again for 100% profits).
Scroll through Instagram and it won't take long for you to see faceless creators making massive income claims. But don't let that fool you. It takes time to build trust with your audience, and with no human face to feel a connection to, it might take you a little longer to see results and start making consistent sales with your faceless account.
There are a few things you can do to master faceless marketing! My best advice is to buy a course that teaches you the foundational skills you need to build a successful faceless brand. My favorite course is UBC, and you can check it out HERE.
If you're not quite ready to invest in a course but want to learn a little more about what faceless marketing is all about, how to do it, and how to be successful you can grab my free guide: The Beginner's Guide to Faceless Marketing. It's a great introduction to the quickly growing world of faceless marketing. Grab it free HERE.
For more tips on how to build a compelling faceless brand, follow me on Instagram @thesecretgirlbosssociety



Comments